90% of our target audience was female suggesting the video would need to feature motifs and iconography that they could relate to them such as jewellery and fashionable clothing.
The most used social networking site was 'Twitter' suggesting to keep up with our audience we needed to make one as well for our artist.
The majority our our target audience seem to be aged between 15-21 years old.
The most read magazine was 'Cosmopolitan' suggesting when we make our album advert for a magazine it should be for one our target audience regularly reads.
Just over half of our target audience likes to eat Nando's.
The majority of our target audience describes their style to be either 'girly' or 'latest trends' giving us ideas of what style of clothing our artist should wear.
Approximately a third of our target audience shop at Topshop. This suggests may be we could get Hannah to dress in clothing from this shop.
Over two thirds of our audience like to go shopping on the weekend.
When asked the question, 'Who is you favourite artist?' Answers included:
- Beyonce
- Ciara
- Katy Perry
- Cheryl Cole
- Nicole Scherzinger
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